BMW Digital Brand Specialist
US-CT-Waterbury
English Portal
Req #: 1664
Type: Regular Full-Time
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Overview: Generate sales appointments and vehicle sales opportunities through proper handling of incoming calls, internet leads, text messages, lease renewals & orphan customers. Contact current and potential customers regarding special sales campaigns and offers. Responsibilities: * Ensure contact and follow-up procedures are followed per written guidelines for Internet leads, orphan customers, unsold showroom visits, phone-ups and lease renewals; recording data properly. * Conduct long-term follow up (beyond 90 days) for internet leads, sales calls and floor-ups that are not being attended to by Brand Specialist. * Complete sales technique, lead management software & vehicle product knowledge training. * Meet objectives for appointment setting and vehicle deliveries. * Maximize lead management capability by integrating creativity with manufacturer sales programs, offering alternative choices and following up to all extents necessary. * Assign and ensure timely & accurate responses for all internet leads, text leads, etc. * Answer all sales calls ensuring accurate recording of activity in CRM and enter complete and accurate customer information and interaction notes into CRM. * Assist Sales Management in evaluating 3rd party lead providers in order to make recommendations as necessary. Qualifications: * High School Diploma * 1-2 years' experience in the automotive industry or customer service orientated environment preferred * Possesses effective communication skills: oral, written, listening. * Works well with customers, promotes a positive image of the company, strives to solve issues raised by customers.
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