Overview:
Are you looking to take your career from good to great? As an employee of PenFed, every day is an opportunity to thrive, and be part of a team working to ensure our organization is providing world class service to our members, employees, and our communities. We exist to help our members realize their full potential, educate and encourage their dreams, and make every effort to follow our mission and help our members "do better." Joining PenFed is more than being an employee; it's about being a part of the PenFed family.
PenFed is hiring a (Hybrid) Vice President, Consumer Direct Mortgage at our San Antonio, Texas or Irving, Texas location. The primary purpose of this job is to lead the Digital Channel sales production for PenFed Mortgage and Home Equity. This Executive will oversee the strategy, growth, and performance of the Digital Directors, Managers, and Loan Officers as they support sales production, conversion rates, LO efficiency, quality, member experience, and colleague engagement. This includes Home Loan mortgage penetration of existing members, acquisition of new mortgage members, deepening the relationship of existing mortgage members with Home Equity products, and retention of existing PenFed Home Lending loans.
Responsibilities:
Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. This is not intended to be an all-inclusive list of job duties and the position will perform other duties as assigned.
* Hire, lead, coach and mentor the Digital Sales Directors, Managers, and Loan Officers ensuring they are a trusted advisor to our membership and ensure they have the knowledge, skills and confidence to provide sound mortgage advice to our members.
* Train and develop Loan Officers to be skilled at needs-based selling, sales conversion, overcoming objections and become the trusted advisors to our members and to help select the right mortgage or home equity loan product.
* Develop standardized sale processes for LO pipeline management, leads follow-up, communication, , etc. based on best practices to win in a competitive purchase environment.
* Create an energic sales culture based on revised Value Proposition (Why LO? - Trusted Advisor, why my Team? - Confidence to Close, Why PenFed Home Loans? - Home Ownership Partner, and Why PenFed? - Unlock Benefits of Membership).
* Have a deep understanding of the mortgage products, process, pricing, and guidelines to serve as a coach and expert for the leadership and Loan Officers.
* Develop and execute the strategic priorities and plans for the Digital Originations sales channel, partnering with the Operations, Marketing, Technology, Finance, Change Delivery and other Support Partners.
* Collaborate with Lead and Marketing leaders to drive effective mortgage/HELOC lead volume to meet business goals. Develop strategies and actions optimize conversion rates of Organics Leads, Paid Leads, Calls, and other Lead sources.
* Foster a collaborative, member centric, relationship with Operations with shared metrics (Fundings, Pull-Through, Cycle Time, Member Satisfaction) that continues to deliver industry leading efficiency, cost, and member satisfaction.
* Analyze emerging risks and opportunities that may affect the Digital Sales Loan Officers and recommend strategies to the Home Lending Executive team
* Develop, execute, and communicate production plans across the channels and engage with key internal (Training, Fulfillment, Secondary, Business Controls) and external partners (IT, Compliance, Legal and vendor) to ensure production plans are met.
* Ensure the leaders have strong performance management routines and accountability to production, quality, member communication and realtor communication is adhered to.
* Demonstrate strong motivation and leadership skills to optimize and balance the "In Office" and "Work from Home" work environment for the Digital Sale channel.
* Reduce friction by identifying inefficiencies in the Digital Sales workflow and implementing improvements to streamline processes to drive an enhanced Loan Officer (LO) and member experience.
* Work closely with Home Technology teams (Salesforce, Velocify, Encompass, Dialer, Drips, etc.), Vendors (Quattro, CoreLogic, ICE etc.) and data teams to implement solutions regarding lead follow-up, lead attribution and funnel optimization to continuously improve conversion rates.
* Monitor daily, weekly and monthly reporting on channel manager performance for key metrics are hitting targets. This includes daily locks, pre-approvals, call volumes, leads follow-up, pipeline contacts, preapproval conversion, application to intent, application to fund, app quality, member experience, etc.
* Facilitate the partnership and engagement with PenFed Realty for the Digital Sales channel.
* Helps safeguard PenFed's computer and IT systems by monitoring staff adherence of all security policies and related training for individuals managed by this role. Takes appropriates action working with IT Security and HR when necessary to address any security breaches.
Qualifications:
Equivalent combination of education and experience is considered.
* Bachelor's Degree in a related field required. Master's Degree in a related field is preferred.
* Minimum of ten (10) years of residential mortgage sales lending experience is required.
* Minimum of five (5) years of senior management or equivalent experience is required.
* Proven success in on-boarding annual Home Lending sales of $500 million. Digital / Consumer Direct Home experience is preferred.
* Demonstrated understanding of mortgage leads management platforms, CRM platforms, and automated dialers.
* Knowledge of agency, non-agency, FHA, VA, and home equity lending guidelines.
* Understanding of Federal Regulations governing Real Estate Lending.
* Expert level understanding of Federal Regulations governing Real Estate Lending and Licensing.
* Self-motivated, well-organized individual.
* Strong interpersonal skills to build and maintain business collaborate relationships within and outside organization.
* Must be able to pass NMLS screening, which includes a satisfactory credit history.
Supervisory Responsibility
This position will supervise employees.
Licenses and Certifications
Must have an active NMLS license.
Work Environment
While performing the duties of this job, the employee is regularly exposed to an indoor office setting with moderate noise.
*Most roles require working in an office setting with moderate noise and the ability to lift 25 pounds.*
Travel
Ability to travel to various worksites and be on-call may be required.
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