Overview:
The Biologics Commercial team is directly responsible for customers primarily engaged in large molecule work. The Sr Bio Account Manager drives and grows the biologics business across the entire Waters product portfolio: analytical instruments, informatics software and consumables.
This role involves creating strategic territory plans, fostering strong customer relationships, and working with internal teams to meet sales goals. Each week, our Account Managers focus on developing a sales pipeline, managing opportunities, and providing forecasts for the management team. They frequently meet with customers, both in person and virtually, to explore partnership opportunities and introduce new technologies. Additionally, our Account Managers collaborate closely with BioPharma Market Application Specialists to achieve and surpass sales targets.
This position involves traveling throughout the territory of responsibility and brings you a great degree of flexibility in how you manage your accounts and how you work in the field
Responsibilities:
* Achieve and exceed sales objectives by promoting Waters' full range of products and services, including Light Scattering, LC, Mass Spectrometry Analytical Instruments; Informatics; Consumables, and Services. Utilize value and solution selling techniques to highlight the benefits and applications of our products to potential customers.
* Develop and implement a comprehensive strategic business plan to achieve growth targets.
* Initiate and lead business development activities such as marketing meetings, product demonstrations, and customer-focused seminars. These activities aim to generate leads, nurture customer relationships, and drive product adoption.
* Maintain accurate and current records of proposals, opportunities, accounts, contacts, leads, and actions through CRM. Ensure daily and weekly updates to provide a clear and up-to-date picture of sales activities and pipeline status.
* Coordinate all sales activities within defined accounts, including lead generation, follow-up, cold calling, technical seminars, demos, and customer support. Ensure a seamless and integrated approach to customer engagement and support.
* Establish and maintain key customer relationships by understanding their application needs and providing tailored solutions. Use these insights to effectively sell new products and drive customer satisfaction and loyalty.
* Develop detailed business plans and accurately forecast territory results. Provide market intelligence to identify potential customers and competitive activity. Use this information to adjust strategies and ensure alignment with market trends and customer needs.
Qualifications:
* Bachelor or Master Degree in Science. Prior experience in a technical lab or field support role is a plus
* Proven track record of meeting or exceeding sales objectives in a similar role.
* Experience in developing and executing strategic territory plans.
* Strong ability to coordinate and manage multiple sales activities, including lead generation, cold calling, and technical presentations.
* Proficiency in developing business plans, forecasting, and providing market intelligence.
* Excellent communication and relationship-building skills, with the ability to collaborate effectively with internal teams and customers. Spoken and written fluency in English and local language (if applicable).
* As a successful Sr Bio Account Manager, you will demonstrate a clear grasp of the customers' business and its growth plans, as well as be able to take that knowledge and convert it into a solution and offering from Waters, with a primary aim of bringing "customer success".
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