Overview:
Sr. Account Manager, Amazon & e-Commerce:
The Sr. Account Manager, Amazon & e-Commerce manages programs and strategic planning initiatives within a specific department of the business to ensure
sales targets are met. This role may be dedicated to servicing one significant client or responsible for multiple clients' goals and
encompassing customer relations and implementation.
E-commerce is a fast-paced industry, and the only constant is change- we are looking for someone who is dynamic, curious &
confident to join our team as a Sr. Account Manager, Amazon & e-Commerce for our Amazon team. This role is responsible for providing strategic, tactical,
and operational leadership on the highest levels. In a work-from-home environment, to be successful, you will need to learn quickly,
stay on top of new e-commerce trends, and be a motivated, independent worker. Excellent project management skills as well as
poise, confidence and strategic thinking go a long way in this role. Collaboration with other business management & Advantage
Unified Commerce teams is crucial for success in this role as our Enterprise approach and breadth of services is key to our approach.
What we offer:
* Full-Time Benefits (Medical, Dental, Vision, Life)
* 401(k) with company match
* Training and Career Development
* Generous Paid Time-Off
Qualifications:
* Bachelor's Degree or equivalent experience in the area of Marketing/Brand Management required; MBA Degree or equivalent experience is preferred
* 6+ years of experience in a consumer product, brand manager, media, or agency experience preferred
* Superior task management, interpersonal, written and verbal communications skills
* Min 4 or 5 years of experience full access and broad knowledge of Amazon Seller Central or Vendor
Central either in an agency role, a brand role or Amazon direct
* Min 3 years eCommerce experience understanding SEO, shipping, new item set up
* Min 2 years of Amazon Advertising experience
Responsibilities:
* Manage 4-6 brands on Amazon 3P or 1P growing sales aligned to client's goals and
being in the role as their Amazon expert.
* Meet with clients weekly to review issues, performance, advertising strategies,
content updates, promotional calendars, support cases and recommend long-term
strategies.
* Create best-in-class catalog pages with a focus on SEO (titles, bullet points, product
description, hidden keywords). Monitor changes in SEO using third party tools.
* Manage variation strategy and monitor regularly for improvements.
* Identify account problems, open Amazon support cases and monitor resolutions.
* Meet regularly with Amazon account executives and vendor managers to
collaborate on brand growth.
* Make recommendations to clients on international expansion opportunities and
manage client's international Amazon marketplaces.
* Review advertising budgets, strategies, ACOS, ROAS, TACOS and work with
advertising team to align on brand's goals.
* Assist in getting new products live and retail ready, including collecting VINE
reviews and problem resolution of existing items.
* Utilize A/B testing when applicable.
* Work with graphic design team to make recommendations to client to upsell
creative assets for above-the-fold (ATF), A+ content, videos and advertising assets.
* Make recommendations based on data and consumer insights.
* Develop and implement growth strategies for assigned brands.
* Work with internal advertising team to implement advertising campaigns and
analyze trends and results to achieve client's goals.
* Facilitate communication, opportunities, challenges, and workflow to other team
members and attend all client meetings and reviews.
* Organize FBA or MFN shipment strategies and creation of shipments to Amazon.
* Create Ad-hoc reporting for brands to address situational issues, forecasts,
strategic planning and performance optimization programs.
* All capabilities within Seller Central or Vendor Central related to a product ASIN
sales growth strategy.
* Plus other tasks as assigned
Skills:
* Advanced Excel and strategic thinking skills
* Knowledge using third party tools including Helium10, Keepa, DataHawk, Jungle Scout, or Zonguru
* Strong presentation and interpersonal skills
* Strong written communication and verbal communication skills
* Well-organized, detail-oriented, and able to handle a fast-paced work environment
* Track record of building and maintaining customer/client relationships
* Strong computer skills including proficiency with Microsoft Word, Excel, PowerPoint, Access, Outlook,
and web-browsers
Job Will Remain Open Until Filled
Responsibilities:
The Company is one of North America's leading sales and marketing agencies specializing in outsourced sales, merchandising, category management and marketing services to manufacturers, suppliers and producers of food products and consumer packaged goods. The company services a variety of trade channels including grocery, mass merchandise, specialty, convenience, drug, dollar, club, hardware, consumer electronics and home centers. We bridge the gap between manufacturers and retailers, providing consumers access to the best products available in the marketplace today.
Position Summary
The Account Supervisor functions as a leader of Agency shopper marketing program deliverables within multiple categories or retail channels. Primary role is to provide leadership as the face of the Agency to client contact(s) during the conception, creative communications design development, retail sell-in, execution and analysis of account/brand-specific programs. Responsible for spearheading and synchronizing a cross-functional team to deliver strategic business planning frameworks, communication platforms, program concept development, effective sales presentations, retail sell-in support, and analysis of results.
Essential Job Duties and Responsibilities
Personal Accountability
* When brand facing, sit on-site with clients, fully representing the agency in-front of the client and representing the brand back to the agency.
* Develop and own key influencer relationships that build a trust-based partnership with client teams, agency partners, and third party vendors
* Demonstrate working knowledge of consumer/shopper marketing landscapes and the client's own industry to develop new business opportunities and potential revenue streams within existing client
* Design and lead proposal and program development presentations with limited guidance from a Director
* Establish agency thought leadership for defined area of responsibility
* Supervise and/or directly manage program execution, budgets, tracking, and post-promotional reporting in accordance with company systems and processes
* When field facing, responsible for key channel or customer comprising 10%+ of the client's business
* Responsible for recruiting, hiring, training, and development of direct reports with support of a Director
* Other related duties as assigned
Cross-Functional Accountability
* Partner with Planning team members to develop category, channel, customer and competitive brand marketplace insights, identify most value consumer targets, communication strategy, innovation opportunities, promotion program objectives, strategies and tactical recommendations for programs, leveraging key consumer/shopper insights that drive purchase behavior change
* Demonstrate leadership to internal Agency concept, creative design, and production team members in order to ensure all deliverables are on strategy and meet client expectations
* Engage, mentor, and inspire Agency cross-functional team by teaching the fundamentals, demonstrate, and empower proactive thinking, prioritize goals, and facilitate conflict resolution as needed
* Communicate and interact effectively with cross-agency teams for all departments and/or clients to deliver timely client decisions and approvals
* Other related duties as assigned
Supervisory Responsibilities
Direct R
Share this job:
Share this Job