SEO Marketing Manager

				Overview:

As the global leader in third-party hotel management, our growing portfolio represents over 1,550 hotels in all 50 states and 22 countries, from top international lodging brands to luxury hotels, destination resorts and lifestyle hotels. Our associates around the globe are passionate about serving our guests and driving exceptional results, and thrive in a culture where everyone is inspired to be the best. Join a world of possibility with Aimbridge Hospitality.

Responsibilities:

The SEO Content Manager will be responsible for developing and implementing effective SEO strategies to drive organic traffic and improve search engine rankings for Aimbridge properties. This position will work closely with the marketing, and web development teams to ensure content is optimized for search engines and aligned with hotel's business goals. 

Qualifications:

QUALIFICATIONS:

*  Proven experience as an SEO Content Manager or similar role.
* Strong understanding of SEO principles, tools, and best practices.
* Proficiency in SEO tools such as Google Analytics, SEMrush, Ahrefs, etc.
* Excellent written and verbal communication skills.
* Ability to work collaboratively in a team environment.
* Strong analytical and problem-solving skills.
* Knowledge of HTML, CSS, and content management systems (CMS) is a plus.
* Bachelor's degree in Marketing, Communications, or a related field is preferred.

Key Responsibilities:

* Conduct keyword research to identify high-value keywords and phrases.
* Develop and execute SEO strategies to improve organic search rankings.
* Conduct competitor analysis to identify opportunities for improvement.
* Provide recommendations for technical SEO improvements.
* Track and report on key SEO metrics, such as organic traffic, rankings, and conversions.
* Create and optimize website content, including landing pages and hotel/room descriptions, for SEO.

* Monitor and analyze website performance using SEO tools and analytics platforms.
* Educate marketing team on latest SEO trends, algorithm updates, and best practices.
* Partner with paid media for overlapping keyword content and strategy
			

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Aimbridge Hospitality Holdings, LLC

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