Resort Marketing Manager
US-HI-Lahaina
Management
Req #: 70836
Type: Full-Time
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Overview: The Resort Marketing Manager role is responsible for maintaining existing systems, processes, workflows, meetings, agency and partner relationships, and marketing strategies that meet the resort marketing objectives. They will manage, coordinate and execute all marketing, advertising, promotional, and programming activities across the resort in partnership with the General Manager and Regional Director of Marketing. Leave Dates: December 18, 2025-March 18, 2026 Coverage Start: December 1, 2025 Coverage End: March 30, 2025 Length: 4 months Responsibilities: * Support the execution of integrated marketing strategies and campaigns aligned with brand standards, revenue goals, and measurable ROI/KPI outcomes for the resort, spa, luau, and F&B outlets. * Collaborate closely with the General Manager, Director of Sales, Director of Revenue, regional marketing team, media partners, and PR agencies to ensure cohesive communication and marketing alignment. * Manage the creation, design, and production of all collateral, promotional materials, and property branding elements. * Curate and execute lifestyle programming, events, and activations that generate press, social engagement, and positive guest sentiment. * Oversee website content updates, blogs, and overall content strategy in coordination with the Director of Sales and Marketing. * Ensure strict adherence to marketing and brand standards across all platforms and guest touchpoints. * Manage marketing budgets, invoice processing, and accounting protocols. * Lead internal marketing meetings to align departmental initiatives and maintain open communication. * Oversee photo and video shoots; manage creative assets and maintain the resort's image library. * Provide strategic reporting and analysis, including market research, campaign performance, and ROI insights. * Create branded presentation materials and ensure consistency across all corporate and guest-facing documents. * Support Sales, Revenue, and F&B teams with targeted collateral, promotions, and marketing support. * Attend key business meetings (Revenue, Digital Marketing, PR, and Department Head) to share strategies and measurable results. * Manage relationships with third-party vendors and media partners to ensure timely and effective project execution. Qualifications: Education & Experience: * Minimum two years of hotel marketing and ecommerce experience, preferred luxury lifestyle or events, in a related hotel department (Marketing, Communications, or a related field.) * Proficient in Microsoft 365/Office and knowledge of marketing tools (i.e. CRM platforms, Website CM General Requirements * Maintain a warm and friendly demeanor at all times. * Ability to work proficiently quickly in a high-pressure & fast paced environment. * Must be able to multitask and prioritize departmental functions to meet deadlines. * Must be able to effectively communicate both verbally and written with all level of employees and guests in an attentive, friendly, courteous, and service-oriented manner * Must be able to multitask and prioritize departmental functions to meet deadlines * Maintain regular attendance in compliance with Highgate Hotel standards, as required by scheduling, which will vary according to the needs of the hotel * Maximize efforts towards productivity, identify problem areas, and assist in implementing solutions * Perform other duties as requested by management Physical requirements: * Flexible and long hours are sometimes required * Computer/Desk work for extended periods * Light work: exerting up to 20 pounds of force occasionally, and/or up to 10 pounds of force frequently or constantly to lift, carry, push, pull or otherwise move objects
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