Marketing Manager
US-TX-Dallas
Careers (External)
Req #: 17431
Type: Full Time
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Overview: Since our founding in 1924, we've cut cardiovascular disease deaths in half, but there is still so much more to do. To overcome today's biggest health challenges and accelerate this progress, we need passionate individuals like you. Join our movement, be part of the progress, and help ensure a healthier future for all. You matter, and so does the impact you can make with us. We are seeking a highly organized and strategic Marketing Manager to support our Training Operations team in the National Development & Community Health department. The location for this position is flexible. This role will be responsible for project management, content creation, training logistics and support, event production, strategic communications, supporting region and national cross-campaign collaboration that drives staff enablement and revenue growth. The location is flexible for this position. The ideal candidate will be a proactive detail-oriented manager with strong skills in project management, content creation, event logistics and production, stakeholder coordination and creating strategic written and verbal communications. They must be adept at handling multiple projects simultaneously and thrive in a fast-paced, responsive, collaborative environment. The Association offers many resources to help you maintain work-life harmonization through your changing needs and life situations. To help you be successful, you will have access to Heart U, our award-winning corporate university, as well as additional training and support, locally. #TheAHALife is more than a company culture; it is our way of life. It embodies our commitment to work-life harmonization and is guided by our core values where our employees can thrive both personally and professionally. Discover why you will Be Seen. Be Heard. Be Valued at the American Heart Association by following us on LinkedIn, Instagram, Facebook, X, and at heart.jobs. Responsibilities: Project Management * Develop project management timelines in coordination with key stakeholders. Track deadlines and execute deliverables across various projects, ensuring alignment with organizational goals. * Oversee planning and execution of national training events and programs. * Manage event logistics such as technology setup, website development, and in-person coordination. * Develop essential materials such as agendas, production schedules, training guides, videos, training decks/scripts, staff emails, and calendar notices. * Coordinate with national leads and region stakeholders on content development. * Manage timely updates to staff certification dashboards with Center of Development Operations. Content Creation & Management * Create and update training materials to equip the field with effective tools and resources for revenue growth and staff readiness. * Evaluate gaps in existing materials and identify opportunities for improvement. * Lead content creation and management for key training resources. * Oversee updates on Sharepoint, Brainshark, surveys, feedback forms and other training platforms. Manage certification dashboard updates with the regions and national leads. * Create video content and manage ongoing content refreshes and edits. * Execute timely communications. Field Training & Stakeholder Support * Support in-person, virtual, and digital trainings. Ability to respond to requests, troubleshoot issues, and provide solutions. * Collaborative approach with National Leads to develop training content, presentations, and training guides. * Manage content delivery logistics and coordinate with internal stakeholders and speakers. * Manage staff lists for trainings (role-specific trainings, campaign-specific trainings, etc.). Marketing & Communications * Execute content development and messaging for virtual and in-person trainings, certification programs, training resources and videos. * Build strong relationships with region and national stakeholders in achieving program goals. Program Management & Finance Support * Oversee the Training budget to ensure financial accuracy and accountability. * Oversee promotional inventory, managing vendor relationships and fulfillment logistics. Qualifications: * Bachelor's degree or equivalent * Three (3) years of experience in program management, event planning, or a related field. 5+ years preferred. * Strong project management skills, with the ability to juggle multiple priorities and meet deadlines. * Experience in fundraising/development is preferred. * Experience in content creation, resource development, and training materials design. * Excellent written and verbal communication skills with a keen eye for detail. * Proficiency in Microsoft Office Suite and Canva. * Experience with virtual event platforms and basic video editing is a plus. * Ability to work independently and collaboratively in a fast-paced environment. * Passion for field campaign work and mission-driven initiatives.
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