Marketing Manager
US-NY-New York
Andersen Tax
Req #: 7166
Type: Full Time
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Overview: At Andersen, we don't just offer a career; we provide a thrilling expedition into the world of Tax, Valuation, and Business Advisory. We stand as a trailblazing force with the most extensive global presence among professional services organizations. You'll embark on a journey that transcends the ordinary, working with extraordinary clients spanning every industry, regardless of their size, because at Andersen, we are free from independence-related constraints that may hinder other firms. But that's not all; we're more than just a company; we're a community that thrives on diversity, inclusivity, and collaboration. Our focus is on your development helping you flourish as leaders, colleagues and trusted advisors. We equip you with world-class education, immersive experiences, and invaluable mentorship to support your rise to the top. We believe in your potential and invest in it to build a legacy that extends beyond your wildest dreams. Bring your ambition, your entrepreneurial spirit, and your burning desire to be the best. Your future mirrors the limitless possibilities of our future. Join us at Andersen, and together, let's write the story of your success! Responsibilities: Andersen is seeking a dynamic marketing change leader with strong business development, project management, and interpersonal skills to manage the business development activities in our seven Metro NY locations. In this role, the Marketing Manager will serve as trusted resource to senior management to strategically develop, implement, and coordinate impactful business development efforts that support the continued growth of the firm while fostering a business development culture and mindset. This is an ideal role for a strategic marketer with a proven track record of successfully supporting professionals through the sales cycle. This is an exciting opportunity to play an impactful role with a rapidly growing global organization, working with senior leadership to implement business development strategies throughout Metro New York. Responsibilities: * Play a leading role in managing strategic business development efforts and programs in NY. * Implement and optimize national and local business development practices and strategies in support of local, national, and global business development objectives. * Assess the impact of strategic business development initiatives, defining success metrics and evaluating process and performance. * Collaborate with cross-functional stakeholders on strategic business development initiatives. * Foster and develop relationships and work closely with local office management in their business development activities. This includes coordinating internal business development meetings, managing external events/relationship building activities, and enhancing the market activity of service line practitioners. * Design and execute strategies to ensure appropriate follow-up with marketing initiatives. * Measure success against defined business goals (including tracking and analysis of activity and results). * Monitor market developments and trends and perform data analysis research to identify opportunities within specific client segments. This will result in the ability to produce segmented targeting lists, lead development research, and client data analysis. * Work closely with other members of the marketing team to facilitate information sharing and ensure seamless execution of overall marketing approaches including national business and service line processes. * Provide coaching, mentorship, and guidance to team members at all levels. * Other tasks as needed to support business development goals, analysis, and support. Qualifications: * 5-7 years of project management/marketing experience, preferably in professional services; * Bachelor's degree in marketing or communications or related field; * Strategic and tactical marketing experience, including marketing planning and execution and project management; * Experience in writing and editing marketing materials as well as creating and working with spreadsheets, graphs and database management; * Expertise in MS Office suite (Excel, Word, PowerPoint, Outlook) * Self-motivated, autonomous, results oriented, detail oriented, and proactive; * Very strong attention to detail and effective project management skills; * Exceptional organizational skills and ability to prioritize numerous tasks and complete them to high standards under time constraints; * Demonstrated expertise in working with various key stakeholders, leveraging flexibility and superior decision making; * Excellent verbal and interpersonal skills. Must be able to interact and communicate with individuals at all levels, especially senior management; * Excellent writing skills and experience developing internal communications to enhance business development efforts; * Able to function autonomously with a sense of urgency; * Comfortable with project evolution, with ability to multi-task, prioritize workload, and meet deadlines; * Ability to handle confidential information and sensitive situations in a reliable manner; * Salesforce experience is a plus. Compensation and Benefits Our firm offers a competitive base salary and comprehensive benefits package designed to support the well-being, growth, and long-term success of our people. We are committed to recognizing individual contributions and providing resources that enable our employees to thrive both personally and professionally. Salary Range: For individuals hired to work in New York, the expected salary range for this role is $120,000 to $150,000. Actual compensation will be determined based on the candidate's qualifications, experience, and skill set. Benefits: Employees (and their families) are eligible for medical, dental, vision, and basic life insurance coverage. Employees may enroll in the firm's 401(k) plan upon hire. We offer 200 hours of paid time off annually at the manager level, along with twelve paid holidays each calendar year. For a full listing of benefit offerings, please visit https://www.andersen.com/careers. Applicants must be currently authorized to work in the United States on a full-time basis. Andersen Tax welcomes and encourages workforce diversity. We are an equal opportunity employer. Applicants and employees are considered for positions and are evaluated without regard to race, color, national origin, ancestry, religion, sexual orientation (including gender identity and gender expression), mental disability, physical disability, sex/gender (including pregnancy, childbirth, and related medical conditions), age, marital status, military status, veteran status, genetic information, or any other characteristic protected by federal, state or local laws or regulations. All qualified individuals, including those with criminal histories, will be considered in a manner consistent with the requirements of applicable state and local laws. Additionally, we make every effort to provide reasonable accommodations to qualified individuals with disabilities. ANDERSEN TAX LLC NOTICE FOR JOB APPLICANTS
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