Marketing Analyst 2 (English speaking)
BR
Hyland Software
Req #: 12587
Type: Regular Full Time
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Overview: The Marketing Analyst is responsible for understanding business/department needs and goals and creating data-driven analysis and insight to support management decisions. Responsibilities: * Perform analyses where information about business trends and issues are gathered from key internal business stakeholders is provided * Collaborate and conduct large, complex analyses with minimal oversight from team members * Adhere to, enhance, and develop new data visualization best practices * Report on findings and make recommendations; summarize analyses into clear, concise and effective presentations * Compose internal documentation that details processes and findings * Monitor industry statistics and follow market trends * Take proactive measures to identify and improve internal efficiencies and grow knowledge of the team; remain current on best practices and market trends * Provide training and guidance on how to interpret and apply data * Contribute to the Team's general knowledge base and ongoing professional development * Perform data integrity audits; evaluate and propose recommendations on methods and procedures for managing data * Perform advanced aggregations, joins, and automation (i.e. stored procedures, workflows) * Collect, analyze, manipulate, and aggregate data for analysis * Create more advanced functions and applications for team use * Develop, document, and track metrics and/or dashboards * Assist with special projects, as assigned * Comply with all corporate and departmental privacy and data security policies and practices, including but not limited to, Hyland's Information Systems Security Policy Qualifications: * Bachelor's Degree * Experience as a Marketing Analyst and/or an understanding of marketing concepts such as ABM, Web Analytics, Campaign Attribution, and Pipeline Management * Strong project management skills * Proficient in Microsoft Office applications * Advanced understanding in how to query and aggregate data from multiple sources * Advanced understanding of chart selection and finer details of readability, interpretation, and presentation * PowerBI and Microsoft SQL experience required * Snowflake and Dbt Cloud experience preferred * Excellent oral and written communications skills that demonstrate a professional demeanor and the ability to interact with others with discretion and tact * Highly organized and experienced at successfully multi-tasking * Demonstrated ability to focus on key issues, research, gather and integrate information from a variety of sources and develop sound recommendations * Demonstrated ability to develop and use engaging, informative and compelling presentation methodologies * Excellent critical thinking and problem solving skills * Strong collaborative skills, applied successfully within team as well as with other areas * Strong business and technology acumen * Demonstrated ability to articulate complex topics both verbally and in writing to diverse audiences * Ability to understand, use, and document best practices in new technologies. * Up to 5% travel time required Welcome to #HylandLife Since 1991, it has been Hyland's mission to help our employees, customers and partners exceed their potential with our industry-leading content services platform. Our employees exude a contagious energy and are passionate about what they do - whether it's helping customers succeed, raising up their fellow Hylanders, or engaging in the communities where they live and work. The #HylandLife hashtag encompasses our employee-centric culture. Our employees live our culture day in and day out by bringing their best self to work. Hyland supports them to do just that through career development resources, wellbeing programs and innovation practices. We thrive on diverse viewpoints and new ideas and believe that a positive, inclusive workplace is imperative to sustainable success. As we've grown to a company of nearly 4,000 strong, we have the opportunity to make a significant impact on our communities. We strongly support employee initiatives and align our giving campaigns and programs to organizations that are important to them. We are committed to a policy of Equal Employment Opportunity and will not discriminate against an applicant or employee on the basis of race, color, religion, creed, national origin or ancestry, sex, age, physical or mental disability, veteran or military status, genetic information, sexual orientation, marital status, gender identity, or any other legally recognized protected basis under federal, state or local laws, regulations or ordinances. The information collected by this application is solely to determine suitability for employment, verify identity and maintain employment statistics on applicants.
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