Marcom Sr Representative
CN-Beijing
Global Careers (External)
Req #: 50887
Type: Regular
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Overview: Keysight is at the forefront of technology innovation, delivering breakthroughs and trusted insights in electronic design, simulation, prototyping, test, manufacturing, and optimization. Our ~15,000 employees create world-class solutions in communications, 5G, automotive, energy, quantum, aerospace, defense, and semiconductor markets for customers in over 100 countries. Learn more about what we do. Our award-winning culture embraces a bold vision of where technology can take us and a passion for tackling challenging problems with industry-first solutions. We believe that when people feel a sense of belonging, they can be more creative, innovative, and thrive at all points in their careers. Responsibilities: * Marketing Tools Management: Maintain and support HubSpot, BigMarker, and other Marcom platforms to enable campaigns, webinars, and lead capture. * Budget & Finance Operations: Oversee purchase orders, invoices, and procurement processes through iProcurement; manage vendor contracts and ensure accurate tracking of event, travel, and overall marketing budgets, including documentation in Asana. * Lead & Pipeline Support: Manage lead processing within SFDC, ensuring accurate routing and progression through the funnel (Lead MQL SQL). Provide support for lead nurturing activities and coordinate post-event follow-up actions in partnership with MPM team. * Event Execution Support: Manage event logistics, vendor coordination, and on-site/off-site execution; manage contracts and negotiations with suppliers. * Vendor & Contract Management: Coordinate with agencies and partners, manage agreements, renewals, and compliance. * Operational Excellence: Support reporting, documentation, and standardization of processes to improve efficiency across the Field Marketing organization. * Marcom Support: Contribute to campaign execution, collateral preparation, digital promotion, and other marketing communications activities as needed. Qualifications: * Bachelor's degree in Marketing, Communications, Business, or related field. * 3+ years' experience in Marketing Operations, Field Marketing, or Marcom roles. * Strong knowledge of marketing tools (HubSpot, webinar platforms, SFDC). * Experience with procurement systems, vendor management, and budget processes. * Excellent organizational, communication, and project management skills. * Detail-oriented with the ability to manage multiple priorities in a fast-paced environment. Careers Privacy Statement***Keysight is an Equal Opportunity Employer.***
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