Intern, Marketing Data AI

US

Careers

Req #: 2327
Type: Intern (Full Time)
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DrFirst

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				Overview:

The Marketing team is looking for a research and analytics-focused intern with a passion for emerging technologies, especially AI. In this role, you'll explore how marketing data, automation, and generative tools can work together to drive better decision-making and more scalable content production. 

Your projects may include supporting dashboard development, evaluating generative AI platforms, and assisting in trend research and reporting. You'll gain hands-on experience across marketing operations while contributing to high-impact internal initiatives. 

This is a full-time position that will span over the course of 10 weeks. The program will start Monday, June 2nd, 2024 and end Friday, August 8th.

Who will love this job? 

* A curious, research-oriented mind who enjoys unpacking complex topics and turning data into insights  

* A forward-thinker who's excited by the potential of AI to improve how marketing teams work  

* A storyteller who knows how to make insights actionable  

* A tech-savvy collaborator who enjoys trying new tools, building repeatable systems, and supporting internal enablement  

* A self-starter who thrives in a fast-paced, remote environment 

Responsibilities:

* Experiment with AI APIs and automation tools (e.g., OpenAI, Gemini, Zapier) to streamline marketing workflows and prototype internal tools 

* Explore light coding or scripting (e.g., HTML, Python, JavaScript, SQL) to enhance reporting, tagging, or content generation systems 

* Support the creation of internal dashboards by integrating tools like Google Analytics, HubSpot, Salesforce, and social channels  

* Analyze marketing performance data and use AI tools to help summarize and surface actionable insights  

* Assist in the evaluation and testing of generative AI platforms (video, text, voice, etc.) for use in marketing campaigns  

* Conduct internal interviews and external research on how AI is being used across marketing and sales  

* Contribute to the development of reports, playbooks, or training materials that make AI more accessible to internal teams  

* Assist in SEO initiatives, including keyword research, content gap analysis, and testing AI-assisted workflows  

* Support the broader marketing team with data organization, documentation, and performance reporting 

Learning Goals 

* Learn how to use marketing analytics tools and AI to surface and present key performance insights  

* Develop experience using generative AI tools in a campaign and content context  

* Explore SEO strategy and understand how it fits into the broader digital marketing ecosystem  

* Gain exposure to cross-functional collaboration between content, operations, and analytics  

* Build a portfolio of tangible contributions that span research, experimentation, and reporting 

Qualifications:

Qualifications 

* Currently pursuing a Bachelor's degree in Marketing, Business, Data Science, or a related field  

* Strong research and analytical skills, with a genuine interest in marketing technology and automation 

* Comfortable with light development work and implementation-experience with Python, JavaScript, SQL, or using APIs to automate or enhance marketing workflows 

* Familiarity with platforms like Google Analytics, Looker Studio, HubSpot, and Salesforce; experience integrating data from these sources is a plus  

* Passion for learning, experimenting, and implementing generative AI tools used in marketing-such as ChatGPT, Gemini, Canva Magic Studio, Synthesia, Runway, and others 

* Exposure to SEO principles and interest in exploring AI-assisted SEO strategy  

* Excellent written communication and presentation skills, with the ability to explain technical ideas to non-technical stakeholders 

* Highly organized and proactive, with the ability to manage multiple tasks in a remote environment
			
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