General Manager - 1099 Reporting
US-Remote
NA Careers
Req #: 16234
Type: Regular
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Overview: Are you energized by the idea of running your own SaaS business line-without the red tape? Avalara is looking for a General Manager to lead one of its fastest-growing product lines: our 1099 compliance solution. This is a rare opportunity to operate as a mini-CEO within a scaled tech company, with full accountability for results and direct influence across product, sales, engineering, and marketing. The 1099 business serves a niche but growing market-AP teams and accounting professionals navigating complex compliance workflows. As GM, you'll shape the strategy, define the roadmap, and lead execution to exceed growth targets. You'll balance strategic clarity with hands-on hustle, operating in a lean, cross-functional environment where speed, creativity, and influence matter more than hierarchy. This is a visible leadership role reporting to the GM of Accelerator Businesses. The team is ready. The product is evolving. The opportunity is real. We're looking for a builder, an operator, and a business-minded leader ready to scale a product and create impact. #LI-Remote Responsibilities: * Lead the strategic direction and execution of the 1099 business, including business planning, market expansion, and cross-functional coordination. * Drive revenue growth and operational efficiency by aligning product, sales, marketing, and engineering efforts around clearly defined goals. * Own the end-to-end GTM strategy, ensuring alignment across product positioning, demand generation, customer acquisition, and retention. * Act as a "mini-CEO" for the business-making data-driven decisions, tracking KPIs, and adjusting priorities to exceed plan. * Identify enhancements to the 1099 product in partnership with engineering and product teams. * Create internal relationships, building trust and collaboration across sales, marketing, product, engineering, and customer success. * Be the voice of the business in internal forums, sharing insights, surfacing risks, and presenting growth strategies to leadership. * Explore and implement AI and automation opportunities to improve product value, customer experience, and internal efficiency. Qualifications: * 10+ years of cross-functional leadership experience, managing a product or business line in SaaS, accounting, compliance, or financial software. * Expertise in managing GTM strategy across product, marketing, and sales functions. * P&L ownership and operational leadership experience; experience driving growth and margin improvement. * Experience applying AI or automation to solve challenges and scale solutions. * Bachelor's degree in business, finance, accounting, technology, or related field; MBA, JD, or equivalent experience preferred.