Experience Marketing Brand Ambassador
US-CA-Santa Clara
US Careers (External)
Req #: 51100
Type: Campus (Regular)
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Overview: Keysight is at the forefront of technology innovation, delivering breakthroughs and trusted insights in electronic design, simulation, prototyping, test, manufacturing, and optimization. Our ~15,000 employees create world-class solutions in communications, 5G, automotive, energy, quantum, aerospace, defense, and semiconductor markets for customers in over 100 countries. Learn more about what we do. Our award-winning culture embraces a bold vision of where technology can take us and a passion for tackling challenging problems with industry-first solutions. We believe that when people feel a sense of belonging, they can be more creative, innovative, and thrive at all points in their careers. Responsibilities: Overview We are seeking a highly organized and detail-oriented Experience Marketing Brand Ambassador to support the demo unit set-up and management, event planning, logistics, and execution in partnering with Keysight's regional seminars, product demos, and customer engagement programs. This role ensures all marketing activities run smoothly behind the scenes-coordinating people, materials, schedules, and digital assets-so our presenters can focus on delivering an exceptional customer experience. Key Responsibilities Demo Unit Setup & Management * Coordinate the shipment, installation, and setup of ATTRACT units for seminars and events. * Ensure ATTRACT devices are updated, functional, and aligned with the intended user experience. * Train regional staff on ATTRACT features, display setups, and product positioning guidelines. Content Expansion Management & Communications Support * Upload and manage content for the ATTRACT system, and marketing materials across internal systems and event platforms. * Ensure all assets are consistent with brand guidelines and kept up to date. Portfolio Representation Across Brand * Work closely with Marketing, Product, Sales Enablement, and Operations teams to ensure seamless execution of Marketing Experience-related activities. * Track project status, identify risks, and escalate issues when timelines or quality could be impacted. Event & Seminar Collaboration * Coordinate all logistics for partnering with our regional seminars, workshops, and marketing events. * Secure event venues in partnership with our regional representatives, manage bookings, registrations, and ensure all technical and space requirements are met. * Maintain event schedules and timelines, ensuring all dependencies are accounted for and communicated. Presenter & Regional Team Coordination * Serve as the central liaison for regional seminar presenters, educating them on ATTRACT content updates and ensuring alignment on audience expectations and registration numbers. * Collect, track, and report on audience registration data. * Provide presenters with the materials, demos, and content they need to deliver high-quality sessions. Reporting & Process Improvement * Maintain event documentation, checklists, and playbooks to streamline operations. * Track and report event KPIs such as attendance, engagement, and logistics performance. * Recommend improvements to workflows, tools, and communication practices. Qualifications: * Master's level education in a marketing or communications-related field with ability to promote technical topics. * Strong organizational and project management skills. * Excellent communication and stakeholder coordination abilities. * Ability to manage multiple events and deadlines simultaneously. * Comfortable working with digital content management tools and event platforms. * Experience in marketing coordination, events, or operations is a plus. * Functional use of Spanish, and familiarity with B2B business Mexico and Europe a plus. Careers Privacy Statement***Keysight is an Equal Opportunity Employer.*** Santa Clara, CA Pay Range: MIN $92,570.00 - MAX $154,000.00
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