Communications Specialist
US-CA-BAKERSFIELD
commonspirit_careers
Req #: 379951
Type: Day
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Overview: ***This position is remote. The purpose of Dignity Health Management Services Organization (Dignity Health MSO) is to build a system-wide integrated physician-centric full-service management service organization structure. We offer a menu of management and business services that will leverage economies of scale across provider types and geographies and will lead the effort in developing Dignity Health's Medicaid population health care management pathways. Dignity Health MSO is dedicated to providing quality managed care administrative and clinical services to medical groups hospitals health plans and employers with a business objective to excel in coordinating patient care in a manner that supports containing costs while continually improving quality of care and levels of service. Dignity Health MSO accomplishes this by capitalizing on industry-leading technology and integrated administrative systems powered by local human resources that put patient care first. Dignity Health MSO offers an outstanding Total Rewards package that integrates competitive pay with a state-of-the-art flexible Health & Welfare benefits package. Our cafeteria-style benefit program gives employees the ability to choose the benefits they want from a variety of options including medical dental and vision plans for the employee and their dependents Health Spending Account (HSA) Life Insurance and Long Term Disability. We also offer a 401k retirement plan with a generous employer-match. Other benefits include Paid Time Off and Sick Leave. Responsibilities: ***This position is remote. Position Summary: The Communications Specialist position in the Marketing and Advertising Department is responsible for the development and activation of integrated communication across multi-media platforms to support Dignity Health MSO's mission and strategies. Primary market segments include patients, doctors, employers and payers. Responsibilities may include: - Developing and implementing internal and external communications to support the organization's reputation and strategic objectives. - Planning, implementing and overseeing the tactical coordination and execution for external community outreach/engagement, including collateral material development, Web Site content, blogs, community outreach and community relations. - Internal and external communications, including employee, patient and physician content, to inform and build understanding and support for organizational objectives. - Proactive and reactive media relations to maintain a positive image of organization. - Develops and executes high quality content. Determines approach based on goals and market segment, conducts research, writes copy, proofreads, prepares collateral, and publishes in both print and digital formats. - Uses sound content management principles and tools to develop appropriate content approach for a variety of market segments, including but not limited to physicians, payers, business leaders, media, and healthcare decision makers. Tracks effectiveness, revises approach based on content performance, and reports metrics. - Works with supervisor to develop detailed marketing and communications project plans and ensures plans meet goals, deadlines, budgets, compliance requirements, and other deliverables. Qualifications: Minimum Qualifications: * 3 years applied experience in marketing, communications or public relations, preferably in the healthcare setting. * Bachelor's Degree in Communications, Journalism, Business, Marketing, or a related field. * Demonstrated proficiency in writing for a variety of content styles including web, news releases, flyers, blogs, social media posts, PowerPoint presentations, signs, etc. * Familiarity with AP style. * Web content management system (CMS). * Commitment to content accuracy; strong proofreading skills. * Excellent oral and written communication skills. * Working proficiency in Adobe Creative Suite (InDesign, Illustrator, Photoshop) and social media (Facebook, LinkedIn, YouTube, Twitter, Google+). * Ability to work independently, with minimal direction, seeking guidance from supervisor when needed. * Ability to understand priorities, resolve issues, and efficiently/effectively see tasks to completion. * Commitment to team success. Preferred Qualifications: * Basic computer skills, Microsoft Office Suite preferred. * Experience in design is preferred. #LI-DH
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